روش های طراحی صحیح منوها در وب سایت

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روش های طراحی صحیح منوها در وب سایت


به این صفحه امتیاز دهید



اهیمت داشتن منوهایی ساختار یافته در سایت ها

یکی از مهم ترین قسمتها در طراحی سایت که به صورت مشترک در همه سایت ها ضروری است، منوهای ساختار یافته و مرتب می باشد. آشنایی با روش های طراحی صحیح منوها در وب سایت می تواند در داشتن سایتی جامع به شما کمک نماید. هنگامی که کاربران وارد سایت شما می شوند، باید بتوانند به راحتی به صفحات مختلف سایت شما مراجعه نموده و هرچه سریع تر به هدفی که به دنبال آن هستند برسند. این امر مستلزم این است که طراحان هنگام طراحی سایت، نکات اساسی در طراحی منوها را رعایت نمایند و سبب می گردد کاربران تمایل بیشتری در ماندن در سایت شما و بازدید از صفحات مختلف شما داشته باشند. به این ترتیب رتبه سایت شما نیز از نظر گوگل بالا رفته و در بهینه سازی سایت شما کمک می نماید. توجه داشته باشید که اگر جستجویابی در سایت شما به هم ریخته باشد و ساختاری اساسی نداشته باشد، کاربران با وارد شدن در سایت شما گیج شده و به راحتی از سایت شما خواهند گذشت. به این ترتیب بازدید سایت شما به مرور پایین خواهد آمد. در دنیای دیجیتال مارکتینگ، بازدید بالا یکی از اساسی ترین فاکتورها برای داشتن رقابت در بازار کسب و کار می باشد. پس حتما در طراحی های خود در نظر بگیرید که راحتی کاربران در جستجو در سایت شما فاکتوری کلیدی می باشد. در ادامه روش هایی که می تواند به شما در طراحی منوهای خلاقانه و جذاب کمک نماید، به تفصیل بین خواهد شد تا بتوانید رضایت کاربران را به سایت خود جلب نمایید. روش های طراحی کاربردی منوها

– استفاده از منوهایی ساختاریافته

منوهایی که در صفحات مختلف سایت شما ساخته می شوند، همگی دارای یک ویژگی مشترک خواهند بود. همه این منوها باید به صورت صحیح دسته بندی شده تا کاربر بتواند با دنبال کردن یک روند خاص به سمت هدف خود هدایت شود. توجه کنید که این دسته بندی باید به گونه ای باشد که عناصر هر دسته دارای ویژگی های مشترک بوده تا به این ترتیب کاربر بتواند تمام عناصر را یکجا دیده و از بین آنها خواسته خود را پیدا کند. – سازمان دهی به قسمت جستجوی سایت

معمولا کاربران حوصله گشت و گذار زیاد در سایت ها به منظور پیدا کردن هدف خود را ندارند. بنابراین همه صفحات سایت باید دارای نوار جستجو بوده تا به این ترتیب به کاربر برای پیدا کردن خواسته خود سرعت بخشد. طراحان باید این موضوع را در نظر بگیرند که قسمت جستجوی سایت نیز باید سازمان یافته باشد. به این ترتیب که با جستجوی کلمه ای توسط کاربر، موارد بی ربط نمایش داده نشوند و در عوض موارد مشابه و نزدیک به کلمه جستجو شده نیز به صورت پیشنهادی برای کاربران به نمایش در بیاید. همچنین سعی کنید که قسمت جستجوی شما دارای فیلتر های مختلف بوده تا کاربر بتواند دقیق تر خواسته خود را به شما اعلام نماید. https://ariadl.ir/image/jpeg;base64,/9j/4RAHRXhpZgAASUkqAAgAAAAMAAABAwABAAAA AIAAAEBAwABAAAA4AEAAAIBAwADAAAAngAAAAYBAwABAAAAAgA AABIBAwABAAAAAQAAABUBAwABAAAAAwAAABoBBQABAAAApAAAA BsBBQABAAAArAAAACgBAwABAAAAAgAAADEBAgAiAAAAtAAAADI BAgAUAAAA1gAAAGmHBAABAAAA7AAAACQBAAAIAAgACACA/AoAECcAAID8CgAQJwAAQWRvYmUgUGhvdG9zaG9wIENDIDIwMTc gKFdpbmRvd3MpADIwMTg6MDI6MDcgMTE6MjA6NDgAAAAEAACQB wAEAAAAMDIyMQGgAwABAAAA//8AAAKgBAABAAAA 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– قرار دادن عناصر اصلی در منو

اگر هنگام ایجاد منو برای سایت خود، منوهای آبشاری تو در تو و پیچیده درست نمایید، باعث می گردد که کاربر به سرعت خسته شده و نتواند در مدت زمانی مشخص به خواسته خود برسد. پس حتما سعی نمایید که عناصر اصلی که شامل دسته بندی های کلی می باشند را در منو قرار داده و سپس به صورت هوشمندانه کاربران را به دیگر قسمت ها هدایت نمایید. باید این نکته را در نظر بگیرید که شلوغی بیش از حد سایت از بازده آن می کاهد و با ریزش بازدید همراه خواهد بود. – اضافه کردن قسمت های خلاقانه به منو

بسیاری از سایت های امروزه از کاربران می خواهند که عضو سایت گردند. بعد از عملیات عضویت می توانید در کنار منوی صفحات، کاربر را با اسم کوچکش مورد خطاب قرار داده و تنطمات اصلی کاربر را که معمولا دسترسی آسان به آن ها برای کاربران مهم می باشد را در منو اضافه نمایید. به عنوان مثال می توان به سایت های خرید کالا اشاره نمود که کاربر با وارد شدن به صفحه کاربری خود به راحتی می تواند از قسمت منوها مقدار موجودی خود را چک نماید. پس دسترسی های آسان را برای کاربران فراهم نموده و منویی جذاب برای آن ها ایجاد نمایید. – در دسترس بودن منو

مکان منو یکی دیگر از ارکان اصلی در طراحی سایت ها می باشد. طراحان باید دقت نمایند که کاربران در همه اندازه های صفحه بتوانند به راحتی به منوها دسترسی داشته باشند، در غیر این صورت به راحتی از سایت خسته شده و از آن خارج می شوند. پیشنهاد می گردد که در ورژن های موبایل و تبلت، از طراحی های خلاقانه منو استفاده نمایید تا با کوچک شدن صفحه همچنان منوها خوانا بودن خود را حفظ نمایند. طراحان باید دقت نمایند که طراحی منوها به صورت عمودی در حالت نمایش موبایل و تبلت، هم از ظرافت طراحی برخوردار بوده و هم با کوچک شدن صفحه جلوه منوها را کم نخواهد کرد. – وضوح عبارات کاربردی در منوها

در طراحی منوها و کلیدهای اصلی دقت نمایید که حتما از عبارات واضح و رایج استفاده نمایید تا کاربر هنگام مواجه شدن با آن ها گیج نگردد و به دنبال معنی آن نباشد. همه دسته بندی های شما باید به گونه ای باشد که کاربر به راحتی بتواند قدم بعدی را تشخیص دهد و مطمئن گردد که در مسیر درستی قدم برداشته است. – ساختاربندی صفحه جستجو

در سایت هایی که تعداد محصولات یا خدمات زیاد می باشد، معمولا جستجو برای کاربران مشکل خواهد بود. به این منظور سعی کنید صفحه ای اختصاصی برای عملیات جستجوی خود ایجاد نمایید. در این صفحات باید به صورت کل به جز از کاربر بخواهید که فاکتورهای جستجوی خود را وارد نماید. برای مثال اگر کاربری به دنبال محصولات الکترونیک است، باید بتواند موبایل یا تبلت یا … بودن آن، رنگ، رنج قیمت، اندازه، کیفیت دوربین را در هر قسمت تعیین نموده و با اعمال این فیلترها نزدیک ترین محصول به کاربر پیشنهاد گردد. همچنین در این قسمت می توان پیشنهادات ویژه و محصولات مشابه را ارائه نمود تا به این ترتیب توجه کاربر بیشتر جلب گردد.